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Shrek Forever After
By Simon Arseneau

The theory is that Shrek Forever After is to be the last movie starring everyone's favourite green ogre voiced by Mike Myers. The title sounds pretty finale, but then again there are five movies called Final Destination, so you know. Still, whether or not this is the end, the fact is that this is a pretty good chapter in the life of Shrek and company.

Shrek is now living in his swamp with his wife Fiona (Cameron Diaz) and his three kids while his friends Donkey (Eddie Murphy) and Puss in Boots (Antonio Banderas) drop in for a visit every day. On paper, he has a good life: a good house, nice kids, a great wife and a few pals. Yet, married life is getting to Shrek. He has no time for himself, Fiona keeps asking him to unclog a sewage pipe, the kids need their diapers changed, and Donkey keeps coming home uninvited with his half-donkey half-dragon mutant kids for play dates. (I still think these offsprings are the weirdest fairy tale creatures ever animated and quite frankly are a little disturbing to look at. Come on! A donkey plus a dragon? What do you tell the kids when they ask where mutant Donkey-Dragons come from?) To top it all off, a tour bus, or in this case tour carriage, keeps driving by while a guide is explaining to a bunch of tourists that in this swamp there lives a harmless ogre who is now married to a princess and neither of them would ever hurt a fly. Step right up folks! Watch the amazing harmless green muscle mountain! After a few days, that becomes annoying.

Eventually, Shrek snaps at his children's birthday party and leaves wishing he had never rescued Fiona in the first place. They say "beware what you wish for" but in a world populated with fairy tale creatures, that should be a law. Little does Shrek know that there is an evil little gnome, troll, or whatever the hell he is, called Rumpelstiltskin who knows about Shrek's troubles and gives an offer he should probably refuse, but doesn't because otherwise there would be no movie.

Shrek therefore signs a deal that makes him feared by all of mankind once again for one full day, in exchange for a day of his past. What Rumpel neglected to tell him, clever ego-tripping maniac that he is, is that the day Shrek gave away completely alters the past and creates a new present. Shrek is now wandering through a parallel universe where Rumpel in now king, ogres are hunted by witches, Donkey never met Shrek, and Puss in Boots needs help from Jennie Craig. The only way out: Shrek must once again woo Fiona and give her a kiss that will prove he is her true love. Hey, it worked before.

Despite a plot that is clearly inspired by Its a Wonderful Life (how corny was that particular masterpiece) this last Shrek movie has some funny moments and decent action scenes. A particularly inspired casting choice is Craig Robinson as Cookie, the cook for the ogre rebels fighting Rumpel. His chief concern is how close his food stand will be to the battle field once the fighting is over. Apparently, there is nothing like a little ass-whooping to make a bunch of ogre warriors hungry. Eddie Murphy still delivers some pretty good lines every now and then, and his character has a nice chemistry with Antonio Banderas' character. It probably can't be called on screen chemistry since these two actors are heard but never actually seen on screen.

The surprising thing is how good Walt Dohnr is at voicing Rumplestilskin. If you have no clue as to who Walt Dohnr is, that is not surprising since so far his body of work consists of supporting voices for Shrek the Third, and writing and art department credits on a few other animated movies. He voices Rumple as an evil egocentric who has the ability to suck you into a bad deal. Sounds like a salesmen on Wall Street.

The fact that DreamWorks gave the role of the villain to what is essentially an unknown actor confirms what I have been suspecting for a long time: Mike Myers is grossly overpaid for this particular role.How To Understand Professional Medical Billing: Electronic Claims Filing Tips

Article Source: http://EzineArticles.com/?expert=Simon_Arseneau
http://EzineArticles.com/?Shrek-Forever-After&id=4367516

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Can Online MLM Learn Something From the Launch Formula of Shrek and Toy Story 3?
By Angelica Ried

MLM stands for Multi Level Marketing and yet we often forget the importance of Marketing. Marketing is everything. Online MLM, Shrek and Toy Story certainly need to use effective marketing strategies to attain success. In this article I will explore how the launch of a product is a critical process and how its effectiveness can be seen clearly in the launch of two recent movies that get my children's attention: Shrek Forever After and Toy Story 3. As networkers and marketers (either online or offline) we have to be observers of our surroundings. We can see amazing examples of effective marketing in the launch of a movie like Shrek and Toy Story.

The launch is a process. It means being exposed to all the paraphernalia linked to the movies: toys, commercials, products, teasers, DVDs from the previous movies, etc. We are exposed to the movies way before they premiere.

I've seen toys of Toy Story months ago. Suddenly they were everywhere. I didn't even know there was a movie coming (duh!). They had to re-introduce us to the whole concept of the movie. They had to refresh our minds. They had to approach a new audience of kids who didn't know anything about the first two movies because maybe they weren't born yet.

All the efforts to interest us in the movie are not only pointing towards the movie itself. It's a money making process. The launch of "Shrek: Forever After" and "Toy Story 3" are great examples of effective marketing. I've always seen commercials, teasers and items related to movies and I knew it had to do with its coming. But the closer attention I pay and the more I learn, the more aware I am that marketing strategies can be used anywhere and at any level.

The anticipation created by the launch process has as result huge sales. Can you imagine not knowing anything about a movie before it comes out? Would your children ask you to go to see Shrek: Forever After or Toy Story 3 if they didn't know anything about them?

I've seen toys and products related to these two movies everywhere. Even the toy in the Happy Meal these days is a Shrek character. How effective can be to have a business like Mac Donald's promoting your product? Now that is good marketing. There are many things we can learn from these launches that can be used in Online MLM. Two of them are: the importance of creating expectation for the product you offer and how easy it can be to sell a product when the launch process does a good job in the first place.

What else can we learn from successful launches?
Start reading here to find out.

We are successful Network Marketing Moms!
AngelicaHow To Understand Professional Medical Billing: Outpatient Rebilling and Capitated Billing

Article Source: http://EzineArticles.com/?expert=Angelica_Ried
http://EzineArticles.com/?Can-Online-MLM-Learn-Something-From-the-Launch-Formula-of-Shrek-and-Toy-Story-3?&id=4416722

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Shrek and the Mid-Life Crisis
By Shaz Ferouz

It seems that Hollywood has decided to do away with trilogies and make quadrilogies instead. Why make money on a movie three times when you can make it a fourth time and milk it for what ever its worth? You don't need to come up with another original idea, the fans are already in place, just produce something, it doesn't even need to be good and people will still watch it. That's the feeling I got when I heard the fourth installment of Shrek was coming out.

Shrek the Third wasn't all that good. It wasn't as funny as the first two and was a little draggy. Now they are at it again, so I went to the cinema with very low expectations. I was pleasantly surprised though. Although it might not be as good as the first two Shreks it was definitely better than the third. Available in Tru3d, like most 3D movies you shouldn't sit too far away from the screen to get the full effect.

Without giving too much away, Shrek Forever After: The Final Chapter is basically about Shrek having a bit of a mid life crisis. Like how most guys in their 40s suddenly want to date younger women and go out partying, Shrek longs to be a feared ogre once again. People now ask him to sign their pitchforks and do the Shrek roar just for fun.

Tired of being a mascot he then makes a deal with Rumpelstiltskin to be an ogre for a day. The catch is to get a day you need to give up a day. So you can pretty much guess what day Rumpelstiltskin decides to take. Shrek then gets thrown into an alternate reality where he never existed. Rumpelstiltskin is now king, ogres are now hunted, Fiona is the ogre leader, Puss is fat and Donkey, well is donkey.

Shrek then realises that he didn't know what he had till he lost it. Just like those guys in their 40s who have that mid life crisis and their wives finally throw them out. Bet they wished they listened to Kanye West and hollered "We want prenup!" when they had the chance.

Lucky for Shrek though when he signed the contract, like all Rumpelstiltskin contracts there is always an exit clause. So can Shrek get out of his contract before his time is up and save everyone? Its Shrek, what do you think?

All in all it was pretty entertaining and I while I felt this grumpy green ogre was perhaps stretching his on screen time I am going to miss this franchise. Watch it in 3D on a day you need a feel good movie.

My movie review rating: 3.5/5

For more Entertainment News, Movie previews and videos check out Dotcom.myHow To Understand Professional Medical Billing: Medicare Medicaid Billing Information

Article Source: http://EzineArticles.com/?expert=Shaz_Ferouz
http://EzineArticles.com/?Shrek-and-the-Mid-Life-Crisis&id=4394675

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